26 Jul
Einstein Trust Layer vs Reality
There’s Einstein Trust Layer and there’s what your users do… Security and Privacy shouldn’t be top-down but in everyone’s mind…
12 Jul
Ampscript vs Einstein
Is AI here to replace us? Are we even doing the same job? SFMC Consultants are different.
12 Jul
Long live Einstein Personalization
#CNX24 announcement: Einstein Personalization! What happens to MCP? Well, I’ll let you figure out… In the mean time, Marketing Cloud Engagement missed Connections this year… he probably won’t be invited anymore…
26 Apr
SFMC Consultant asking colleagues
I heard some of us prefer asking AI than colleagues… Here comes Einstein Copilot!
22 Dec
SFMC job explanation
How do you explain your job to your family? Well, this year, Marc said we’re all Einstein so… there you go! You’ll thank me later!
29 Sep
Typeface AI in Content Builder
AI is everywhere! Salesforce is an AI company. Winter 24 Release is coming… with new AI capabilities in Content Builder through Typeface… Brace yourselves!
04 Aug
Marketing GPT Journeys Cardi B
Marketing GPT creates segments… Marketing GPT creates emails… Marketing GPT creates journeys… What does the SFMC Consultant do?
28 Jul
Marketing GPT and Poor Data
How to crash your marketing campaigns big time? Fuel Marketing GPT with Poor Data!
13 Jul
Marketing GPT Einstein Recommendations
Marketing GPT or Einstein Recommendations? AI features have been part of Salesforce Marketing solutions for years… but Generative AI seems to be over-taking everything… Even consultants? Will we see the rise of Marketing GPT Prompt Engineers? Maybe!
