26 Apr
SFMC opt-out
Some subscribers just like to stick around… Re-subscribing all the time. And don’t get me started on Mobile Connect Optin & Optout…
26 Jan
Gmail Policy updates
Gmail and Yahoo are updating their policies. Want to send emails to your subscribers without worrying about deliverability? There’s some work to do… You’d better take a look at their new rules.
03 Nov
01 Sep
Always send test emails before real send!
That moment when s*** hits the fan… Who will you blame? Always test your emails before real send.
16 Jun
Marketing GPT emails vs Outlook
@einteingpt create Email You’ve seen the demo? AI can train… but Outlook remains a formidable foe for any email marketer. Human or not. Deliverability can’t be solved by Generative AI … but we’ll have lots of rework to do on
02 Jun
Content Builder Email Templates Outlook
When the template works on outlook, it's such a relief.
06 Jan
What about Send Classifications?
Tough week, let’s get back to common issues… What about Send Classifications?
28 Oct
