SFMC Admin vs Salesforce Admin

Yes Salesforce Marketing Cloud is part of Salesforce. But it’s not the same thing…

Pardot vs SFMC

I don’t blame recruiters… I mean: it’s got Salesforce + Marketing + Cloud (and even Engagement) in its name…

Why SFMC automation fails

Always document… it’s easier for debugging that old automation that suddenly stops.

2024 Marketing Budget

Do more with less! Again! At least now, you’ve got AI 😅

SFMC Journey Builder debugging

The Journey failed… you can see it… But, why? Did anyone break anything?

Always send test emails before real send!

That moment when s*** hits the fan… Who will you blame? Always test your emails before real send.

Sending test email to all subscribers

Sometimes the test goes wrong… 😱 Did this happen to anyone recently? Don’t worry… it’s just part of the job.

Reference Content Blocks vs Running Journeys

You think you nailed it using Reference Content Blocks? What about Triggered Sends and Running Journeys? Well… there is a work-around… do you know it?

Celebrating Email Template working on Outlook

Content Builder Email Templates Outlook

When the template works on outlook, it's such a relief.

Salesforce Partner Since 2019

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